Critical sneaker game is usually reserved for men. Women are left to their own devices - hunting through ubiquitous sneaker shops for unique style - only to find the same construction formula in shoe-after-shoe.
Well, ladies, Booji is devoted to street-style sneakers just for the feminine set. In a power move made for television, Miss Mdot (the creator behind this stroke of ingenuity) maneuvered a deal with JB Classics Lab to develop out-of-the-box sneakers designs. The line is well-known among the streetwear set and has been going hard in Europe for quite some time.
Those in the skater set should definitely appreciate the approach Miss Mdot took, with her bright colors and versatility (some sneakers come with detachable pouches and in various fabrications). However, Booji also has appeal for those girls who just want to have fun in their sneakers.
Check out the Booji line here.
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